by Annie Wolock | Sep 25, 2015 | Marketing & Advertising
Market Segmentation Properly segmented marketing can be incredibly effective in improving your results. A well-targeted campaign makes your customers feel they are understood and valued. A well-targeted campaign builds goodwill and can even create brand ambassadors....
by Annie Wolock | Jun 23, 2015 | Marketing & Advertising, Social Media
Internet Marketing. What exactly does this term mean? Here at Keystone Media, ‘Internet Marketing’ is the term used for all activities involved in maximizing your online presence. Your company has determined its digital goals and Internet Marketing are the...
by Annie Wolock | Oct 9, 2014 | Marketing & Advertising
From 1951, the ad below highlights where this car was actually manufactured. Back in 1951, the Frazer was made in the Willow Run plant – right here! The Kaiser-Frazer Sales Corporation was a short lived car manufacturer that sold A LOT cars. Some believe their...
by Steve | Dec 13, 2013 | Marketing & Advertising, SEO
Yes, Video Can Improve SEO Ranking There are a lot of ways to improve your website’s search ranking and there’s no consensus on how to do it. Very few SEO marketing companies agree on the best way, but one proven way is to leverage your videos. What? Video improving...
by Annie Wolock | Nov 25, 2013 | Marketing & Advertising
The other day while in flight, the gentleman seated next to me found out I am an Internet marketer and promptly asked, “How can I build my email list?” This is a pretty common question as we all want to improve our email lists. An email list is an important asset for...
by Annie Wolock | Jul 28, 2010 | Marketing & Advertising, Social Media
In a client meeting today, we were talking about the online reviews posted for this client’s business. In this instance, the vast majority of the reviews were very positive. This happens to be a very popular local Deli. But what happens when someone writes a...
