by Annie | Feb 21, 2023 | SEO, Web Development Strategies
Content is the number one SEO tactic. Revisited February 2023. Having valuable content on your website is still the number one SEO tactic as we move forward in the year 2023. This is because offering your website visitors value in everything your do, is still the...
by Annie | Jan 27, 2023 | Project Management, Web Development Strategies
Business owners should know these important, basic domain name facts. What is a domain name? Simply, a domain name (your URL) is the address of your website. For example, our domain name is KeystoneMedia.net which is our website address. It is important to own your...
by Annie | Dec 29, 2022 | Conversion Strategy, SEO, Web Development Strategies
What is a website assessment? Do I need one? For businesses interested in a new website, it’s valuable to understand the big picture of how (and why) your website can be improved. The other main reason to perform a website assessment is ongoing, or iterative...
by Annie | Jan 12, 2022 | Web Development Strategies
Most business owners know improving website traffic and user experience directly improves online business success. Instinctively they know a better B2B or B2C website enhances a company’s bottom line. But exactly how the magic of improving a website happens, is not as...
by Annie | Nov 19, 2021 | Visitor Retention, Web Development Strategies
Have you ever visited a website on your cellphone and thought “this site doesn’t make any sense?” You are not alone. Many companies don’t give much thought to how their websites display on mobile devices. They should. The share of Americans owning a smartphone is now...
by Annie | Aug 19, 2021 | Conversion Strategy, Web Development Strategies
Using Google Analytics for Website Improvement A business’s analytic data is vital to driving website effectiveness improvements. Proper understanding and implementation of Google analytics offers important feedback for continuous improvement, whether...