by Annie Wolock | Oct 31, 2023 | Marketing & Advertising
Bad Email Techniques, 101 An email marketing example of what not to do. A few days ago, I opened my email to find five emails from Meta, one right after the other. This wasn’t one of those strange technological email glitches that occasionally happen. This was...
by Annie Wolock | Sep 18, 2023 | SEO
Optimizing your website’s images is the number one fastest way to load your web pages faster. For a variety of reasons, many of our customers take on content updates themselves. However, many don’t have staff with formal graphics training and end up with bloated...
by Annie Wolock | Mar 2, 2023 | Conversion Rate Optimization, SEO, User Experience
Business owners, who want more from their websites, should always avoid using ‘click here’ as the link text. The use of action-oriented keywords gets the best results. This is the simplest and easiest way to better your website’s effectiveness, user...
by Annie Wolock | Feb 21, 2023 | SEO, Web Development Strategies
Content is the number one SEO tactic. Revisited February 2023. Having valuable content on your website is still the number one SEO tactic as we move forward in the year 2023. This is because offering your website visitors value in everything your do, is still the...
by Annie Wolock | Jan 27, 2023 | Project Management, Web Development Strategies
Business owners should know these important, basic domain name facts. What is a domain name? Simply, a domain name (your URL) is the address of your website. For example, our domain name is KeystoneMedia.net which is our website address. It is important to own your...
