by Annie Wolock | Jan 12, 2022 | Web Development Strategies
Most business owners know improving website traffic and user experience directly improves online business success. Instinctively they know a better B2B or B2C website enhances a company’s bottom line. But exactly how the magic of improving a website happens, is not as...
by Annie Wolock | Nov 19, 2021 | Visitor Retention, Web Development Strategies
Have you ever visited a website on your cellphone and thought “this site doesn’t make any sense?” You are not alone. Many companies don’t give much thought to how their websites display on mobile devices. They should. The share of Americans owning a smartphone is now...
by Annie Wolock | Oct 13, 2021 | SEO
The History of Google Algorithm Timeline Infographic This Google Algorithm Timeline Infographic was created for the Digital Strategy class I teach at the local community college – WCC. My students are fabulous and I really wanted them to understand how Google...
by Annie Wolock | Sep 24, 2021 | Conversion Strategy, Online Reputation Management (ORM), Visitor Retention
Does Your B2B Company Need a Content Strategy? es, if you are serious about building your credibility and online brand. To continuously improve your website results B2B (and B2C) companies should create and maintain a content marketing strategy. It’s an even...
by Annie Wolock | Aug 19, 2021 | Conversion Strategy, Web Development Strategies
Using Google Analytics for Website Improvement A business’s analytic data is vital to driving website effectiveness improvements. Proper understanding and implementation of Google analytics offers important feedback for continuous improvement, whether...