Our Website Development Process
Over the years, we have developed a process that produces successful websites time and time again. While each website is unique, the development process follows a specific path.
Discovery and Analysis
In this phase we learn about your target market, their pain points, the language they use, and develop your site’s goals. The answers to our questions will direct your website project. We learn how we will create your website to ensure your website comes up on the first page for that keyword search. When they land on your site, we’ve done the work and created the path to convert them your goal.
Specification Building and Development of Information Architecture
We will specify and document each page of your new website in the development of your site’s information architecture. Each page of a website should have a goal and a concrete path to achieving that goal and this gets documented. We’ll ensure that there are analytics in place to measure your website’s success.
A well designed website brings credibility to your company. Your visitor’s experience is a critical piece in the success of your website. We take great pride in ensuring your visitor can easily find their way around your site. Design plays an integral role in ensuring the goals which have been laid out are achieved. Keystone will design a world class website that is appropriate to your specific target market. We will work within your branding to ensure it gets carried over to your new website.
At Keystone we are not tethered to a specific programming language. Rather, we let your unique website needs and specifications drive the technology used. Our senior programmers have expertise in just about every web programming language. All our sites are built to today’s standards. We take pride in creating websites that are current to today’s technology.
Yes, we test all our sites! We make certain your site is working well on both PCs & MACS, and on all prominent web browsers. We’ll make sure your website viewing correctly on tablets and mobile devices.
It’s not over just because your site launched. Working with Keystone, you’ll have a 45 day warranty period to ensure that your website is working properly. We want you to be completely satisfied with your website and we will not leave you hanging.
Your Next Website Design Can Be Much More Effective
Your website is your brand image.
It’s your front door to the world.
You have 4 seconds.
Make. Them. Count.
More Effective Call to Actions = More Clicks
Better Online Reputation = Better Brand Awareness
Better Goal Setting = Better Metrics = Better Solutions
The importance of an appropriate and compelling design for your site is elemental. A mindfully designed site with a fast download time better engages users. That in turn, increases access and engagement to your information, products, and/or services. At Keystone Media we build sites that achieve your business objectives.
We create unique & successful websites by blending proven marketing strategies with cutting-edge technologies.